You run a fabulous online business aimed at mums.
You’re struggling to find them – let alone captivate them.
Allow me to step in politely and show you how it’s done.
If you have a wonderful product or service for mums, you’re halfway there.
Next up: getting it noticed, bought and loved by your dream customers.
That part is often as tricky as creating the business in the first place. It can be an uphill struggle to create an online marketing strategy that reaches the right people – especially if you don’t have experience in advertising, analytics and sales funnels.
Luckily, I do! I’ve spent over 15 years in this industry – most of them working for high-profile global businesses (Disney, Penguin Publishing, EMAP…) in digital media and consumer marketing. I’ve headed up huge SEO and Adwords strategies for a wide variety of campaigns, including Toy Story and BBC Good Food, and I’ve spent tens of thousands on Facebook advertising on behalf of my clients.
Online marketing is an art AND a science, and I combine creativity with detailed data analysis to help reach your dream customers and make them swoon.
On The Blog
Ever thought about advertising your business? You know you have a great product (or service). And your existing customers are happy.But you could do with more. More customers, more sales.But isn’t there a niggling feeling that it might be a whole waste of time and money? You’ve heard horror stories about how hard it is […]
Ever had one of those weeks where you can’t quite believe what just happened? I had one of those this week. And I wanted to share this shocking experience with you, so that you know exactly what to do if you ever face the same scenario. It started at 11am on Tuesday morning. I got […]
(From scratch in under an hour a week) You know your dream audience is on Pinterest don’t you? But maybe you still haven’t quite managed to figure out how to reach them… Or perhaps you’ve started pinning but you’re not seeing growth and you have no idea why? I used to feel like this until […]
(With one simple process.) Have you ever walked away from a coffee meeting feeling exasperated? Thinking, “what just happened there?” You went into the meeting thinking this conversation could result in a new client or a great collaboration… …Only it turns out that the other person had different ideas. They listened patiently to you for 40 […]
All the tools in the world won’t help you online, if you’re not 110% certain and confidant about who you serve. This is a problem I hear from all types of businesses, new and established. If you’re just starting out, you might be trying to figure out what your unique selling point is and […]
Do you ever wonder when is the right time to start promoting your offer? I’m sure you know the obvious seasonal ones. Like Mother’s Day, Easter, Christmas… But if you have something that is related to a more specific time for your audience, you want to make sure you ride the online tide. It’s a […]